1) Bansal, Pratima and Roth, Kendall. “Why
Companies Go Green: A Model of Ecological Responsiveness.” Academy of
Management.
The Academy of Management
Journal, Vol. 43, No. 4 (Aug., 2000),
pp. 717-736.
Article Stable URL: http://www.jstor.org/stable/1556363
This article analyzes a study on the
motivations and other factors that lead to corporations and peoples responses
to the ever so present ecological detriment. There was data collected from 53
firms in the United Kingdom and Japan and analytically reviewed. The three main
motivations that they found were competitiveness, legitimation, and ecological
responsibility. They also found that there were things that influenced these
motivations and what led to them, they were: field cohesion, issue salience,
and individual concern. The article seeks to understand cooperate decisions and
what led to the responsiveness to each.
2) Brown, Mark B. The Civic Shaping of Technology:
California's Electric Vehicle Program. JSTOR Science, Technology,
& Human Values, Vol.
26, No. 1 (Winter, 2001), pp. 56-81.
Article Stable URL:
http://0-www.jstor.org.sculib.scu.edu/stable/690120
This article by Brown studies closely the influence the
government has on technological studies. It has a very liberal cast of the
government and how the decisions they make influences the society and embeds
meaning of policy design on vehicle technology within society. A key argument
is California’s Air Resources Board decision in 1996 that revised the electric
vehicle program. The government controls everything, which then is embedded
into our society though the media.
3) Calef, David &Goble, Robert.
The Allure of Technology: How France and California Promoted Electric and
Hybrid Vehicles to Reduce Urban Air Pollution. JSTOR Policy Sciences, Vol. 40,
No. 1 (Mar., 2007), pp. 1-34.
Article Stable URL:
http://0-www.jstor.org.sculib.scu.edu/stable/25474317
All industrialized countries have a problem with air
pollution. This article speaks of the political bills of California and France
that they have been trying to implement since the 1990’s. They both have chosen
to try and improve air quality by technological innovation, electric cars being
one. California went as far as forcing the approach of “zero emission
technologies.” Oil and car industries actively refused, but it has helped the
formation hybrid and electric cars. Then goes as far as of how the developments
have impacted our environment and humans.
4) Eberhard, Martin, and Marc Tarpenning. "The 21st Century
Electric Car." Tesla Motors Inc. (2007): Google Scholar. Web. 15 Mar. 2012.
<http://www.fcinfo.jp/whitepaper/687.pdf>.
This
article examines everything about the Tesla roadster. This is constructed by
Tesla Motors Inc. and is intended to inform the public about everything there
is to no about the car. It starts by stating its energy efficiency, and how it
compares to gasoline vehicles. It focuses on its efficiency compared to other
vehicles and ends with its performance. The statistical data is overwhelming
and the prove to you how efficient this “true multi-fuel car” actually is.
5) Fisher, Dana R. Bringing
the Material Back in: Understanding the U.S. Position on Climate Change. JSTOR Sociological Forum, Vol.
21, No. 3 (Sep., 2006), pp. 467-494.
Article Stable URL:
http://0-www.jstor.org.sculib.scu.edu/stable/4540952
This article focuses on how the natural resources of America
have helped to translate a message to politics on climate change in our
country. It also includes socially constructed resources that are now available
to us, such as electric cars that can positively affect our nations climate and
our decision-making to solving the problems. Society input is crucial to
understanding national problems and how to fix them, and in order to solve our
problems Fisher recommends studying the link of our readily available natural
resources and social processes to create political decisions.
6) Ginsberg , Jill, and Paul Bloom. "Choosing the Right
Green Marketing Strategies."MIT Sloan Management Review. (2004): Google Scholar, Web. 15 Mar. 2012.
http://korny.uni-corvinus.hu/angol/cem-zgy/st_makeuparticle_no2.pdf
This
article analyzes consumer decisions to not be in favor of electric vehicles. It
analyzes not only the green aspect of vehicles, but all aspects of “being
green.” Why it appeals to some and the reasons behind why it doesn’t for
others. The authors also deconstructs the competitive landscapes between the
two markets, and then goes on to analyze the different marketing strategies of
being green and not being green.
7) Gordon Ewing and Emine Sarigöllü. Journal of Public
Policy & Marketing
Vol. 19, No. 1, Privacy and Ethical Issues in Database/Interactive Marketing and Public Policy (Spring, 2000), pp. 106-118.
Vol. 19, No. 1, Privacy and Ethical Issues in Database/Interactive Marketing and Public Policy (Spring, 2000), pp. 106-118.
http://www.jstor.org/stable/30000491
This article aims at discovering public preference for
clean-fuel vehicles and conventional ones using an experiment. Results sow
conventional cars are still the preference. The authors then analyze why they
are still the preference, and how these clean-fuel vehicles will need to be
marketed in order for the public to over turn their preferences of vehicles.
8) Miller, Steve. “Green is Keen, but Biger Is Better.”
Brandweek 49.3 (2008): Academic Search Complete.
EBSCOhost, Web. 4 Mar, 2012.
This article talks and examines the 2008 North American
International Auto Show that took place in Detroit, Michigan. It talks how we as a society and at this show
have an abundance of large size sedans and SUVs, despite all the focus by the
public and media on Smart Cars and hybrids because of the raise of gas prices
and bad emersion vehicles. An overview is
presented of new automobiles that were on display at the show.
9) Moore,
Alison. “Going Green.” Nursing Standard 19.31 (2005): 24-26. Academic Search Complete. EBSCOhost, Web. 16 Mar. 2012
http://0-web.ebscohost.com.sculib.scu.edu/ehost/detail?sid=2a66aa2e-7cf1-422d-aa70-dd9b95d55ac5%40sessionmgr15&vid=1&hid=119&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=a9h&AN=16810991
Now days all of the public is encouraged to go
green in all aspects of life. The media report all different ways to be
efficient and save energy, and this article shows how all citizens are being
advised to be 'green' and recycle household and garden waste. It also shows how
the NHS is lagging far behind. According to law all clinical waste has to be disposed of in a safe
way, and a lot of 'domestic' waste could be recycled and save trusts. It shows
some of the hospitals in the U.S have adopted this strategy.
10) Parekh, Rupal. “Green-Car Marketers Revving up in Race
for Eco-Friendly Drivers.” Advertising Age 81.31
(2010): 10-11. Academic Search Complete. EBSCOhost, Web.
28 Feb. 2012.
http://0-web.ebscohost.com.sculib.scu.edu/ehost/detail?vid=3&hid=119&sid=56bb7ef0-0eef-4ca0-ad23-3706c253a9b0%40sessionmgr10&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=a9h&AN=53443738
This article
focuses more on the marketing of electric cars to the public. It shows some
marketing strategies, “Megacity electric vehicle” by major car companies. It
analyzes how advertising agencies, media, and the public plan for these new
innovated electric products.
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